Flor de Caña.

Aged in Nicaragua.

Acclaimed the world over.

Flor de Caña has a marketing problem: its brand name is extremely hard to pronounce for non-Spanish speakers, let alone memorize.
Flor de Caña is, however, one of the most award-winning aged premium rums in the world. It is sought-after by highly demanding mixologists and patrons in the best bars & lounges in the planet.


Compañía Licorera de Nicaragua

What we did

Strategy / Creative / Concept / Copy / Photography / Graphic design / Web design